GUDILINA●BRANDING

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RU

GUDILINA●BRANDING

RU

PR & Marketing

For luxury Hotels & Resorts
Hotels Representation agency
across Russia & CIS countries

FREE CONSULTATION

PR & Marketing

For Luxury Hotels & Resorts
Hotels Representation agency
across Russia & CIS countries

FREE CONSULTATION

Let's get to know

I'm a marketer and brand strategist with a huge experience on a luxury hospitality field.

My company represents the interest of international luxury hotels & resorts and provide PR & Marketing support across Russia.

GUDILINA●BRANDING

Hotel promotion is the first impression and experience your guests have with your brand

How we work?

MARKETING STRATEGY

We create effective strategies to get proper positioning on Russian market

DIGITAL MARKETING

We select the necessary digital tools to increase number of direct bookings

PR & PROMOTION

We achieve high level of hotel awareness in a short period of time

Projects we are are working with

Hotels
and resorts

Formation of marketing strategies and brand development for hotels and regions. All objects which I worked with are now the most famous and visited in their region.

Tourist clusters

Projects launch and the formation of a high level of knowledge thanks to the tools of marketing and PR communications. Proper marketing strategy bringed them to self-sufficiency in a six months.

Public spaces

My team participated in the launch of unusual formats that did not exist in our country before.

Now each of them is a point of attraction in their city or region.

Cultural Projects

Creation of projects and conditions for the development of cities and territories. Work with youth and children, implementation
cultural initiatives.
Active community formation and managment.

You have only 5 seconds to catch the guest attention

The first impression impact on a guest purchasing decision: text, graphics, photos and exciting video helps to create a bright and strong image of your offer.

In a digital world proper marketing and PR strategy helps you to win travellers attention and to have a starting point for building relationship with a guest.

We build an effective marketing and sales funnels for increasing direct bookings, boosting revenue and reducing OTA commission for your hotel.

Projects we realised

LENINGRAD CENTRE

Leningrad Centre is a center of modern entertainment culture, offering art beyond all formats and frameworks. Leningrad Centre is one of the most technologically advanced Russian venues.

To the project website

BLOK RESTAURANT

Luxury meat restaurant in the St. Petersburg. The concept is the cuisine of Russian provincial regions and Russian meat of highest quality which surpasses the existing foreign rivals.

To the project website

PARK-HOTEL DACHAWINTERA

The only premium hotel in Karelia is the main travel point on the map in the Northern Ladoga Region. Dreams of a perfect vacation come true in Karelia.

To the project website

IGORA

The all-season resort "Igora", winner of the Ski Business Awards 2018, is suitable for individual recreation and business, sports and entertainment events in St. Petersburg.

To the project website

HOTEL CHAIN
«THE POINT ON MAP»

The Point on Map – boutique hotel chain is a new point of attraction in the Leningrad region. It is a comfortable and high-quality stay on the lakeside among the ancient trees.

To the project website

THEME PARK ISLAND DREAMS

The first Russian indoor all-year-round theme Park and the largest in Europe is waiting for everyone who believes in magic! There are 9 fairy-tale worlds of famous cartoon characters.

To the project website

Service we provide

MARKETING & STRATEGY

Marketing strategy
(digital, communication, PR)
Creative ideas for special project
Collaborations with online & offline Russian media
Sponsorship & partners
Reputation management (SERM)
Competitor analysis and benchmarking
Online Advertising management
(SEO, Pay per Click, media integration)

COMMUNICATION & PR

Video & Photo production
Social Media Management (SMM)
Bloggers & Celebrity relations
Communication materials, Press releases (copywriting & design)
Guest communication management
Website or Promo page Design & Development

EVENT'S

Nominations for Awards
Sales presentations for travel companies & concierge agencies
Press-breakfasts
Fairs and exhibitions administration support
Integration into industry and key luxury events
Press and bloggers tours management

We know how to manage marketing tasks on a Russian market within Hospitality industry

OUR MAIN GOALs

To promote your brand and values for
building loyalty & trust

To increase the flow of customers
from Russia to your place

CASE

Park Hotel
«Dacha Wintera»

Goal: to launch a new hotel, create a demand, build a brand strength, achieve 75% of the average annual capacity of rooms and become a leader in the region

Building knowledge about
hotel and region

We shape and stimulate
desire to buy

We attract the audience with an interesting offer.

Work result

Park Hotel Dacha Vintera has become one of the best hotels in Russia according to the international travel magazine CONDE NAST TRAVELLER

85%

Hotel loading via
12 months of work

85%

100%

Brand knowledge in the region

100%

5%

Using OTA systems

5%

PR & MARKETING
PARTNER IN RUSSIA

We understand Russian market and traveller insights. We are taking an advantage of a current market changes to increase direct bookings, boosting revenue, and reducing OTA commission costs of your brand.

We develop high end consumer communication for boutique hotels, retreats and high end brands. We select the most effective instruments for building brand awareness, trust and loyalty for your place.

Marketing for Hotels
Representation agency

Service we provide:
Branding & Communication for hotels
Hotels Online Marketing: SEO, Remarketing, Conversion Optimization
Content Marketing for hotels: Social Media, Email Campaigns
Hotel Reputation Management & PR across Russia

...plus
Best Hotel Photography that powers up your sales!

Brands we worked with